Traverse City Fall Station Tour Recap 2017

Michigan Alliance for Community Media members traveled up north for the Fall 2017 membership meeting on Friday, September 15, 2017. The first station we toured was UpNorth Media Center. The home of community media in northwest Lower Michigan. There mission is, “We connect our community to people around the globe through the region’s only public- and government-access television stations and online video streaming source. Using state-of-the-art technology, we teach people how to use video and other media to celebrate local culture, share community information, and provide educational content for the world to see.”

The UpNorth Media Center is hosted and operated by the Land Information Access Association (LIAA), a nonprofit community service organization. LIAA has extensive experience in working with citizens, local governments and other nonprofits all across Michigan, helping to expand civic engagement and build better communities through participation, education, information and the effective use of technology.

Some really neat tolls UpNorth Media are using:

  • Better Impact to mange and schedule volunteers via a client portal list serve
  • LUMIX DSLR cameras for longer capture times
  • Song xd cams
  • Vaddio remote studio cameras
  • And they edit on Adobe Premiere CC

Milward from MPACT also mentioned that the City of Monroe contracted LIAA for

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Our next stop was the Traverse Bay Area Career Tech Center Film & New Media classroom where students learn all aspects of planning and executing effective visual communications while mastering the most powerful medium of our time — film and new media.

A few take aways from the stop include; instructor Tom Mill’s pro-tip to teach the students a fun acronym; to make them better producer! He uses the word “FEW” as an easy way for students to recall that Focus, Exposure and White balance are the most import things to get right on each shoot. They also have an EBR grading system, which stands for Evidence Based Recording. Meaning if students can show that they have mastered the skill at hand, then they pass.

The Film and New Media courses offers the opportunity to:

  • Write a script
  • Direct a scene
  • Light and shoot a scene
  • Edit picture and sound
  • Use the latest video and audio equipment

Film and New media is a career/technical course that provides students with an introduction and basic overview of film and new media production skills and professions. As students create films throughout the year, they will explore the many key disciplines of filmmaking. The primary areas include Pre-Production, Production, and Post-Production – as well as some film theory essentials.

This course is designed NOT JUST FOR students pursuing jobs skills or pursuing advanced university or trade school courses in the film and new media field, but anyone interested in learning to communicate with one of the most powerful communication tools to date; on-line video.

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We pulled over for a wonderful pit stop at MOOmers Homemade Ice Cream. After beating the hear with a tasty ice cream cone we continued on to UpNorth Live WPBN Channels 7&4 providing Northern Michigan with the latest news, weather and sports. Our station tour guide was Michelle Nemmers the Managing Internet Editor. She introduced use to many staff members who were all getting ready for the evening news show. We had the pleasure of meeting Mark Watkins the meteorologist as he showed us his weather graphics for that nights show.  We also learned they use JVC remote cameras, LiveU packs and more!

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Our last stop of the day was at Interlochen Public Radio. A listener-supported broadcast service of Interlochen Center for the Arts, Interlochen Public Radio is home to two distinct radio stations serving northwest lower Michigan with music, news and culture from the region and the world – every day, 24 hours a day. IPR started in 1928 and one of their Charter member, Helen, helped form NPR. There is a nice photo of her in the lobby.

IPR hosts digital editing boot camps for a weekend or a whole week. Camps teaches basic of producing quality audio stories. Students final projects include producing a Voxpoo – a voice of the people audio file where everyone is asked the same question and then the answers are edited to be side by side. They also offer a transom program in public radio, which is a nine week workshop. IPR uses Adobe Audition CC but teaches Hindenburg as well. The IPR facility is absolutely stunning, tucked back in the woods with high vault ceilings and tons of natural light. A beautiful setting to create high quality radio!

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We also discussed music licensinga bunch at IPR. I thought I would share this information from the National ACM Conference and Trade Show in Minneapolis, MN in July 2017: NECAT  hosted a Music Licensing session. Here is the powerpoint and handouts:

Refer to chart. “Start with the Chart”:

We finished the day with a lovely dinner at the Franklin pub. Very tasty!! The 2018 station tour will be in Monroe, MI. More info TBA, but we hope to see you all there!

Photo Sep 15, 8 53 17 PM
Dinner at The Franklin in Downtown Traverse City, MI!

Fall Station Tour Itinerary 2017

The Michigan Chapter Alliance for Community Media members will be heading North to Traverse City, MI for the 2017 Fall Station Tour. The date is set for Friday, September 15, 2017! We’ll be touring UpNorth MediaInterlochen Public Radio, Traverse Bay Area Career Tech Center, WPBN 7&4 NBC.  All station tours will be free for members & $20 for non-members. RSVP by emailing:

  • Noon – 1pm- UpNorth Media Center
    324 Munson Avenue,
    Traverse City, MI 49686
  • 1:30-2:30pm- Traverse Bay Area Intermediate School District Career-Tech 
    880 Parsons Rd,
    Traverse City, Michigan
  • 3:30- 4:30pm- WPBN Channel 7&4 NBC
    8513 E Traverse Hwy,
    Traverse City, MI 49684
  • 5:30-6:30pm-  Interlochen Public Radio
    4000 Hwy M-137 South,
    Interlochen, Michigan
  • Dinner somewhere tasty!

View the google map here:

Attendees can stay the night at the Best Western Plus right across the street from UpNorth Media. Fall in Traverse City is very popular, so book your room soon!

Flyer attached to share freely!

2017 Fall Station Tour Flyer

Fall Station Tour 2017 Save the Date!

Michigan Chapter Alliance for Community Media members will be heading up North to Traverse City, MI for the 2017 Fall Station Tour. Save the date for Friday, September 15, 2017! We’ll be touring UpNorth Media, Interlochen Public Radio and a few other stations.  All tours will be free for members & $20 for non-members. Attendees can stay the night at the Best Western Plus right across the street from UpNorth Media. Fall in Traverse City is very popular, so book your room fast! More information TBA.

Recap: MAB & CSRegion-ACM Conference & Trade Show

March was a very busy month for the Michigan ACM & it’s members! We started off with the annual Michigan Association of Broadcasters- Great Lakes Broadcasters Conference & Trade Show on Wednesday, March 8, 2017 in Lansing, MI; in conjunction with MI-NATOA. Sessions included:

Stay tuned for next year’s MAB with sessions hosted by MI-ACM & MI-NATOA.

A few weeks later MI-ACM members hit the road again and headed to Cincinnati, Oh for the annual Central States Region Conference & Trade Show hosted by the City of Cincinnati. This three day conference was packed with enriching workshops and plenty of time to network. Beth Romeo, the CS-ACM Chair stated, “These conferences wouldn’t happen without your support, so thank you for attending, and thank you to all of our Sponsors, Vendors, and Presenters!”

Sessions included; National Legislation & Public Policy Updates by National ACM President & CEO Mike Wassenaar, Generating New Revenue by CauseImpact, Productions on a Dime by Campbell County Media Central, Make Your Lighting Work For You by TBNK, Kids Summer Camp Productions by Cincinnati Community Media, Sports Productions by ICRC-TV, Independent Filmmaking & Storytelling by Northern Kentucky University and much more!

The Keynote luncheon speaker was Dr. Odell Owens who spoke on the Importance of Teaching our Youth Responsible Communications in the Age of Multimedia Production. And the Roxie L. Cole Leadership Award went to John Wasylko of Brunswick’s channel 22- the BEAT (Brunswick Education Access Television).  The State Chapters even hosted a networking event at Rhinegeist on Wednesday night. And Tightrope Media Services sponsors a Thursday Social event at Taft House for conference participants. Here are a few photos from the Wednesday night social event:

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Huge thanks to all the vendors who attended the Trade Show and sponsor the conference:

That’s a warp for this year’s spring events, but we hope to see you all again in the Fall for our annual Station Tour. Date TBA, but we’ll be heading up north to UpNoth Media Center in Traverse City, MI. And as always stay tuned for more MI-ACM events in 2018.

Action Needed!

National ACM is asking citizens to contact their local congressional offices in the coming month as part of their campaign to protect community media. Will you and your colleagues from your organization take 15 minutes in the next month to make three phone calls? I just called today and the staff in the local offices are very nice and happy to hear from people!

Below is the simple script, but you can modify it for Board members, volunteers and others who will be engaging with phone calls.

Here’s a listing of local office numbers for the Ann Arbor area. (If you need help finding your reps. LOCAL number please email ):

Sample Script for PEG Calls with local offices of Senators and Representatives.Be nice and be direct.  No need to be nervous!  Remember, staff members work for someone who works for you!


Hi, my name is (x) and I live in (y).   I’m calling to express my concern about telecommunications and PEG Access media.   Can I talk with you or someone else on the Congress member’s staff?

With the new Congress, I want to make sure that Public Educational and Government Access media services like we have in (my town or city) are not harmed.   We depend on (name of local organization) for local media coverage, educational training, local government information (and so on.  Talk about what you like about your local service or what you depend upon).

I would like to make sure that Representative (or Senator) (z) will fight to make sure that Congress does not harm PEG Access.   We need it in (your community).

Will the Senator (or Representative) support PEG Access in this Congress?

Thank you for your time.

Thank you in advance from National and Michigan ACM!

-Alysha Schlundt-Bodien

Supporting PEG Access, Michigan communities and free speech!

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