10:10 AM- Session I: Representing Diversity in Community Media The past few years has seen an increase in discussion over diversity in media. Are the stories being told in your community being accurately represented? Media helps construct the perception in which we live, what happens when media omits or distorts a whole group of people? In this session we explore race, gender and other social issues and how we can better represent diversity.
11:30 AM- Session II: Where to Find Grants and Grant Writing Techniques Cable cord cutting is one of the biggest scares community media centers have when it comes to sustaining funds to keep centers operational. There are several ways funds can be raised to contribute financially for organizations but what grants? First, how do you find them and second, how to write it? This session will help media centers learn grant writing techniques and navigate through finding sources of revenue.
2:30 PM- Session III: Engage Your Audience Through Social Storytelling The social world is becoming ever more present in our everyday lives. Stories are at our finger tips, we no longer have to wait for the 6 O’Clock News or wait for a monthly subscription to come out; it’s instantaneous. In this session we will learn how to engage our community members with sharing their story. Not everyone uses media in the same manner, nor is captured by it. By using mixed media, you’re reaching a more diverse and wider audience who will help tell their story. With cable cord cutting become ever more relevant, it is now more important than ever to capture your audience through social.
4:00 pm Session IV: 101 Ways to Repurpose Content More and more facilities and news organizations are doing more with less; yet demand is ever increasing. How can we meet the multiple platform demands at our fingertips while staying relevant and keeping our communities informed?
I’m happy to announce, we have a new group of board members for the 2018-2020 term! Thank you Dale Germinder, from Access Vision, for being our election chair and congrats to our new board members, see below! It’s also that time of year to turn in your 2018 membership (click here to go to the Membership Page) and save some money before Jan. 1, 2018.
Annual memberships pricing :
$15 Individual Membership (before Jan. 1)
$30 Organizational Membership* (before Jan. 1)
$20 Individual Membership (After Jan. 1)
$45 Organizational Membership* (After Jan. 1)
Michigan Alliance for Community Media 2017 Board Election Results for 2018-2020 Term
Michigan Alliance for Community Media members traveled up north for the Fall 2017 membership meeting on Friday, September 15, 2017. The first station we toured was UpNorth Media Center. The home of community media in northwest Lower Michigan. There mission is, “We connect our community to people around the globe through the region’s only public- and government-access television stations and online video streaming source. Using state-of-the-art technology, we teach people how to use video and other media to celebrate local culture, share community information, and provide educational content for the world to see.”
The UpNorth Media Center is hosted and operated by the Land Information Access Association (LIAA), a nonprofit community service organization. LIAA has extensive experience in working with citizens, local governments and other nonprofits all across Michigan, helping to expand civic engagement and build better communities through participation, education, information and the effective use of technology.
Some really neat tolls UpNorth Media are using:
Better Impact to mange and schedule volunteers via a client portal list serve
LUMIX DSLR cameras for longer capture times
Song xd cams
Vaddio remote studio cameras
And they edit on Adobe Premiere CC
Milward from MPACT also mentioned that the City of Monroe contracted LIAA for Resilientmonroe.org.
A few take aways from the stop include; instructor Tom Mill’s pro-tip to teach the students a fun acronym; to make them better producer! He uses the word “FEW” as an easy way for students to recall that Focus, Exposure and White balance are the most import things to get right on each shoot. They also have an EBR grading system, which stands for Evidence Based Recording. Meaning if students can show that they have mastered the skill at hand, then they pass.
The Film and New Media courses offers the opportunity to:
Write a script
Direct a scene
Light and shoot a scene
Edit picture and sound
Use the latest video and audio equipment
Film and New media is a career/technical course that provides students with an introduction and basic overview of film and new media production skills and professions. As students create films throughout the year, they will explore the many key disciplines of filmmaking. The primary areas include Pre-Production, Production, and Post-Production – as well as some film theory essentials.
This course is designed NOT JUST FOR students pursuing jobs skills or pursuing advanced university or trade school courses in the film and new media field, but anyone interested in learning to communicate with one of the most powerful communication tools to date; on-line video.
We pulled over for a wonderful pit stop at MOOmers Homemade Ice Cream. After beating the hear with a tasty ice cream cone we continued on to UpNorth Live WPBN Channels 7&4 providing Northern Michigan with the latest news, weather and sports. Our station tour guide was Michelle Nemmers the Managing Internet Editor. She introduced use to many staff members who were all getting ready for the evening news show. We had the pleasure of meeting Mark Watkins the meteorologist as he showed us his weather graphics for that nights show. We also learned they use JVC remote cameras, LiveU packs and more!
Our last stop of the day was at Interlochen Public Radio. A listener-supported broadcast service of Interlochen Center for the Arts, Interlochen Public Radio is home to two distinct radio stations serving northwest lower Michigan with music, news and culture from the region and the world – every day, 24 hours a day. IPR started in 1928 and one of their Charter member, Helen, helped form NPR. There is a nice photo of her in the lobby.
IPR hosts digital editing boot camps for a weekend or a whole week. Camps teaches basic of producing quality audio stories. Students final projects include producing a Voxpoo – a voice of the people audio file where everyone is asked the same question and then the answers are edited to be side by side. They also offer a transom program in public radio, which is a nine week workshop. IPR uses Adobe Audition CC but teaches Hindenburg as well. The IPR facility is absolutely stunning, tucked back in the woods with high vault ceilings and tons of natural light. A beautiful setting to create high quality radio!
Michigan Chapter Alliance for Community Media members will be heading up North to Traverse City, MI for the 2017 Fall Station Tour. Save the date for Friday, September 15, 2017! We’ll be touring UpNorth Media, Interlochen Public Radio and a few other stations. All tours will be free for members & $20 for non-members. Attendees can stay the night at the Best Western Plus right across the street from UpNorth Media. Fall in Traverse City is very popular, so book your room fast! More information TBA.